Unicorns & Instagram: 14 Hands Invites You To “Chillhang”
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The unbridled spirit of Washington, winery 14 Hands comes alive in a new campaign created by full-service production company The New Blank for agency Copacino + Fujikado. 14 Hands’ origin is rooted in a love of horses and, as the preferred wine of the Kentucky Derby, festiveness is in it’s core. So even if you live in Denver, you can transform any get-together into an animated celebration - fascinators and unicorn masks encouraged. 

Working closely with agency Copacino + Fujikado, The New Blank created the confab-to-celebration in “Chillhang” using a blend of live action comedic performance and motion graphics designed to stand out in a crowded content landscape. Connecting with audiences on broadcast and social platforms was integral to the creative concept and production approach, with over 20 deliverables in a variety of formats produced in just over two weeks. 

14 Hands takes winemaking seriously - from cultivating to production, with an eye to sustainable practices. But when it comes to making an impression and enjoying wine, preciousness and pretensions are banished. From portable (and on point) wine cans, to Pinot Grigio that pairs well with music, and a smooth red blend named Hot To Trot, 14 Hands fits any mood and moment.

Lucky 21’s Andrew Ryan Shepherd Directs “It Breaks You In”

Lucky 21’s Andrew Ryan Shepherd presents the cinematic look at a young man’s life shaped and changed over time, like his Nokona baseball glove. “It Breaks You In” is an ode to baseball that wields quietly powerful emotion, where moments of heartbreak and defeat yield to small joys and earned triumphs. The Texas-made glove is a constant companion throughout this journey.

Since 1934, in Nocona, Texas, premium ball gloves have been handcrafted by skilled American workers using the world’s highest quality leathers. Nokona gloves are individually cut, stamped, stitched, laced, and embroidered, which gives each one its own unique identity and feel. That spirit of individual identity and personality within a collective effort is ever-present in Shepherd’s piece and a reflection of baseball itself. 

To create this passion project, Shepherd collaborated with the team at Lucky Post. Having worked together on other projects made this labor of love an act of friendship, one that ushered forth a filmic narrative that strikes a chord no matter what moves you forward through strikeouts and home runs.

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Cut+Run’s Pete Koob Edits Adventures Of The Unexpected In Conoco Campaign
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Conoco fuels the drive for adventure and the joyfully unexpected in their latest campaign, edited by Cut+Run’s Pete Koob for the Carmichael Lynch agency. Directed by Fatal Farm, the trio of charming and comedic spots take viewers on whimsical adventures, where one action creates a ripple effect to the unforeseen future: An egg-salad picnic with four friends named Meg (and a gaggle of geese) is immortalized in a miniature golf course, a man makes first contact with extraterrestrials by way of a common love for delicious appetizers, and an astonishing rock skipping collision unites two longtime rivals. The world is your oyster – all you have to do is fuel up and “Choose Go.”

Click here to view the spots.

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Timber Elevates Visuals In “2 Dolla Bill” By 2 Chainz, Featuring E-40 & Lil Wayne

Known for their VMA-winning work in the music video realm, Timber applies their visual effects and postproduction magic once again to “2 Dolla Bill,” the latest music video from 2 Chainz, featuring E-40 & Lil Wayne. The compelling piece follows the various artists in abstract settings that further the narrative within the song, intertwined with visual effects elements that elevate the visuals throughout. Artists at collaborating company Kevin provided 2D Visual Effects for the music video, airing now.

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