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May 2007

SPY POST CONTRIBUTES VFX TO MIND-MELTING GRIZZLY BEAR MUSIC VIDEO

In the latest music video "Knife" for Warp Records psych-folkers Grizzly Bear, Spy Post partnered with Encyclopedia Pictura to create bizarre visual effects for the sci-fi inspired film. Set in the desert, "Knife" doesn't skimp on peculiarity with its massive machines, quicksand and a stone creature that uses its magical crystals to save a poisoned bearded man. For Spy Post Lead Artist Darren Orr, the video was an opportunity to work with the members of Encyclopedia Pictura who he describes as being insanely creative, talented and hungry.

Spy Post worked on a number of VFX shots in the machine and quicksand scenes. The band was shot against greenscreen while the machine, due to its massive size, was done in stop motion and filmed in parts. Lead Compositor Jon Wank comments, "Technically, we have the tools and the artists to create anything imaginable. For us, it's about working with our clients to realize their ultimate creative vision."

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SAUSAGE ENJOYS COMEDY RIDE WITH KAWASAKI

Sometimes seemingly great ideas are, well, a little misguided. Remember beer hats? Pop Rocks and Cola? In the new campaign for Kawasaki's Go Green Sales Event the sales team forgets to focus on Kawasaki's great products and, instead, comes up with some rather wild promotional stunts for the poor racing greats who endorse their products. Rickey Gadson, Drag Racing Champ, is asked to race over hot coals wearing a special outfit worthy of a Las Vegas stage and Road Racing Superstar Roger Hayden is offered a "very special bike," that has some unusual bells and whistles. The racers, who would go so far as to make sales calls to avoid humiliation, soundly reject these unfortunate concepts.

Directed by kaboom productions directing duo sausage for O'Leary and Partners, the campaign is a send-up of the truly ridiculous sales tactics employed by dealers. Working with real racers combined with strong character talent, sausage directed the spots with an awkward hilarity reminiscent of "The Office." sausage has experience working with non-actor talent, having directed the likes of Barry Bonds and Peyton Manning for TV spots in the past.

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LIGHTBORNE DESIGNS WICKED PROMOS FOR MTV'S "SPRING BREAK 2007"

MTV recently tapped production and design collective Lightborne to create a series of on-air promo spots for the network's popular "Spring Break 2007" coverage and themed shows. Known as a time when college students escape to warmer, exotic destinations, Spring Break promises fun in the sun, drunken debauchery, a shortage of clothing, and the opportunity to hook-up with their fellow co-eds. Playing off this virtual "mating season" for the young, MTV Director Soo-Hyun Chung, with creative assistance from Jessica Burstein, developed a jungle-themed script that takes a satiric jab at the wild youth and their crazy antics that MTV seems to capture each year.

Using clips of embarrassing footage from last year's Spring Break, Chung's script called for a "national geographic-esque" narrator, who cunningly describes the party-goers' antics as a scientist would describe wildlife mating rituals. Moody vines and moss overtake the screen giving way to blooming flowers and flurries of excited fireflies and butterflies -- a visual expansion on the whole "birds & bees" experience. Uniquely painterly and dark, the jungle-themed graphics created by Lightborne give these spots an original look that is visually rich, organic, and enticing.

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